Held on 4 August 2022

Truce!—Resolving Product/Engineering Combat

This is an exec member exclusive video.

Product managers and engineering leaders should be the best of friends, working together to plan and execute the team's roadmap. When this collaboration breaks down and blame starts flying—"Their requirements are trash", "They just code whatever they feel like"—the results are usually dire: misfeatures, paralysis, exodus.

To avoid Biblical-scale catastrophe, both "sides of the fence" need clear responsibilities, alignment on goals, and above all, trust and a shared narrative about their purpose. On this free executive Zoom call, let's discuss techniques for fixing and maintaining this key relationship between engineering and product:

The "How" and "What" shirts that explain who does what—and the key message on the back.
The painless route to a believable roadmap (no "grooming" or "refinement" necessary).
Building a shared story and a framework for collaboration with the ladder of inference.